home our work: helping to realise value from creativity about us: history & partners events: workshops & lectures contact us: find out more be creative

 

be creative: articles & links

thebook

How to get your ideas adopted (and change the world) by Anne Miller

 

 

    "This book is important and beautifully written"

 

 

 

This book is for anyone who ever had an idea for how to make the world a slightly better place. It explains why it's so difficult to get an idea adopted and how to get your ideas taken seriously and put into action.

radiobroadcasts

Radio 4 You and Yours Economic recession may be tough for industry but it is a good time to invent something- many of the key innovations that drive the modern world were developed during recession - why?

Radio 4. Leading Edge. How can scientists and inventors become more creative?

Radio 4 Women's Hour Anne Miller on creativity and how to turn ideas into reality

articles: annemiller

A nation of bodgers?  I always find it fascinating that there’s no word for “bodge” in German...

Beyond the brainstorm. The other day I was giving a talk about creativity, and was asked whether brainstorming was the only way to be creative...

Bicycle Business. Journalists often ask about my favourite invention and are usually surprised when I tell them that it’s the bicycle...

A question of scale. 50 years ago, in a flurry of inventions, the integrated circuit was born, and with it the computer age dawned...

Creative Change. I’ve recently been reflecting about “change” and how ideas from creativity might help make the process both more satisfying and more effective...

Are Bankers bonkers? I was recently asked "are you motivated by money?"...

Chicken about outsourcing. Shortly before the Comprehensive Spending Review, Suffolk county council voted to outsource almost all of its services in the hope that this would cut its budget by 30%...

You can't eat consultants. A friend emailed me the other day about an awards event he’d been at for innovative early stage social enterprises...

Crisis Creativity. As I write this, it’s been a rough month...

Health Creativity. My dentist has an interesting conversational technique

Green Enterprise. One of the things I find interesting about innovation is the way major changes can be created by forces that are often ignored until they are obvious

Dangerous Creativity. A few years ago I used to judge an annual invention competition for local primary schools

Golddust. I was reminded recently of a visit last year to Birmingham’s Museum of the Jewellery Quarter.

Cat-herding, the art of managing creative people Much of the success of the Cambridge region comes from our ability to manage creativity and innovation.

A climate for creativity Climate change is a topic that’s justifiably seldom out of the news these days

Make money from ideas: Start by banning the ClipArt light bulb  My heart always used to sink when, as a young engineer, I heard the words “Here’s the idea. Just go implement it”

Ideas Audit 2 The history of innovation shows repeatedly how true innovation, the kind of disruptive shift in thinking that transforms markets and threatens the existence of other firms, so often comes from small, under-resourced companies...

How to Make Money from Ideas; As part of the East of England's Space for Ideas initiative, inventor Anne Miller, who has registered more than 30 patents during the last 20 years, celebrates Britain's creative minds and asks why the UK is so lousy at making money from them...

Zen and the Art of Innovation   A look at the parallels between the innovation management techniques used by large Japanese corporations and some of the most innovative European companies..
Download 1.5MB PDF file (with pictures) or 100KB PDF file (text only).

 

bibliography

This section summarises a few of our favourite articles and books relating to creativity.

Managing Innovation: When Less is More by Professor Charlan Nemeth (80 KB file)
Most companies, even those considered "visionary", emphasize mechanisms of social control rather than innovation but, by harnessing the power of conflict, one can limit complacency and ultimately produce better and more original solutions.

Creative Management, ed Jane Henry. ISBN: 080398491X
An excellent Open University collection of papers on Creativity in Management

Creative Cognition, Finke, Ward and Smith, MIT Press. ISBN: 0262560968
A thorough and accessible summary of some of the best practical research by psychologists on the creative process.

The Knowledge Creating Company: How Japanese Companies Create the Dynamics of Innovation, Nonaka and Takeuchi. ISBN: 0195092694
This is rapidly becoming a classic business book. An excellent discussion of how Japanese culture affects their product development and innovation processes. There is an interesting parallel between the ‘middle-up-down’ management style of large Japanese companies, championed by Nonaka, and the importance that is placed on the project leader (note leader, not manager) in some of Europe’s most innovative technical companies. Our paper, Zen and the Art of Innovation, discusses this in more detail.

Mastering the Dynamics of Innovation, Utterback, Harvard Business School Press. ISBN: 0875847404
Discusses the innovation process and gives lots of real examples of product developments from typewriters to PCs, light bulbs to fluorescent imaging. The book is based on several decades of research.

Hare Brain Tortoise Mind: Why Intelligence Increases When You Think Less, Guy Claxton, Forth Estate. ISBN: 1857027094
An interesting and accessible read on using the unconscious to help with thinking (and creativity).

Links

It helps creativity to talk about your ideas but, if you need to protect the idea while doing so, either be selective about how much detail you disclose to whom, use a Confidentiality Agreement, or patent the idea. Patent offices in the UK, Europe and US have good guides on how to apply for a patent:

     
  For creativity for fun, click here  

 

  Contact us